> For the complete documentation index, see [llms.txt](https://help.differentbreed.events/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.differentbreed.events/tutorials/guides/metrics.md).

# Metrics

### Overview

Different Breed provides in-depth metrics to help you understand how users interact with your guides. In this tutorial, we’ll walk you through key data points, including unique visitors, accessible audience insights, access card usage, page views, user actions, search terms, and UTM tracking for marketing campaigns. These insights help you make informed decisions on accessibility investments and content updates. Watch the video below to explore the full metrics dashboard.

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Learn how to track and analyze guide metrics on Different Breed, from visitor insights to accessibility trends and user interactions.
{% endembed %}
